Last Updated Aug - 29 - 2025, 11:06 AM | Source : Fela News
LPU eliminates US beverage brands from campus, urging students and staff to embrace Indian-made alternatives.
In a surprising move, Lovely Professional University (LPU) has prohibited the presence of popular American soft drink companies on its campus. Products from Coca-Cola and PepsiCo will no longer be sold or consumed within university grounds.
The administration clarified that this decision is a response to recent tariff hikes imposed by the United States. According to the Chancellor, this initiative is closely aligned with the spirit of self-reliance, emphasizing the importance of supporting Indian products and industries.
Officials further stated that the step reflects a broader vision of encouraging students and staff to adopt domestic options and reduce dependence on multinational corporations. LPU believes that such actions can send a strong message about national solidarity and responsible consumption.
This development has sparked conversations across educational circles, and many are wondering if similar institutions may follow suit in the near future.
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