Apple Set to Reveal New Products on March 4 Could Include ₹50,000 MacBook

Apple has confirmed a major product event scheduled for March 4, 2026, sparking speculation that the tech giant may unveil a range of new devices, including a potential budget-friendly MacBook priced around ₹50,000. With teasers hinting at innovation across multiple categories, fans and buyers are closely watching what Apple has in store for its first big launch of the year.

Here’s everything we know so far.

Event Date and Global Launch Plans

Apple has sent out invitations for a “special Apple Experience” event on March 4, with simultaneous showcases planned in New York, London, and Shanghai. The global rollout suggests major product announcements tailored to diverse markets. Industry insiders expect the event to stream online for worldwide audiences.

The March date marks one of Apple’s first major launches of 2026.

Affordable MacBook Rumour

One of the biggest talking points ahead of the event is the possibility of a new low-cost MacBook model. Leaks suggest Apple may introduce a 12.9-inch laptop powered by Apple Silicon, marketed as a more accessible alternative to its premium MacBook Air and Pro lineups.

Reports from supply-chain analysts point to a tentative price around ₹50,000 in India — a significant entry-level positioning for a device in the Mac ecosystem.

iPhone 17e Also Expected

Alongside the MacBook buzz, Apple is widely expected to unveil the iPhone 17e, an “e” variant designed to offer core iPhone features at a more approachable price point. Rumours indicate the 17e may feature a powerful new chipset and refined design elements, appealing to buyers seeking value without sacrificing performance.

The “e” lineup continues Apple’s strategy of expanding options below the flagship tier.

iPad and Accessory Updates Possible

Beyond laptops and phones, Apple’s March 4 event could include updates to its iPad lineup, including refreshed base models with improved chips and potentially new display sizes. There is also chatter about updated accessories, such as new wireless earbuds or Apple Watch features.

While details are still emerging, Apple’s ecosystem-wide vision is expected to be highlighted.

Software and AI Enhancements

Industry watchers anticipate that Apple will touch on software upgrades and deeper AI integration across devices. Features that enhance user productivity, security, and cross-device connectivity may also be showcased, setting the tone for software rollouts later in the year.

Such enhancements could be part of the broader push into intelligent device experiences.

Why This Matters for India

Affordable MacBook and iPhone models could significantly expand Apple’s market reach in India, where price sensitivity remains high. A ₹50,000 MacBook could appeal to students, professionals, and first-time Mac buyers, while the iPhone 17e may attract value-conscious smartphone users.

Market analysts see the event as crucial for Apple’s growth strategy in emerging markets. With the March 4 launch confirmed, anticipation is building around what Apple will reveal. From a potentially more affordable MacBook to a new budget-friendly iPhone, the event promises a mix of products designed to broaden Apple’s appeal. Official announcements on March 4 will provide clarity on specs, pricing, and availability.